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Remember those iconic Coca Cola Christmas trucks you know the ones from the holidays are coming commercial that classic just got a 21st century reboot and we are going behind the scenes to break down exactly how they blended A I with that like heartwarming holiday magic that we all know and love Yeah it's fascinating isn't it
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what we use in this project is something called reverse prompting that we feed the machine with all the process and stay focused on the ideas instead of what we need to do next What do you think
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It definitely makes you think about the future of storytelling doesn't it Absolutely It makes you wonder what other stories we could tell what worlds we could create if we approach technology with that same sense of curiosity and collaboration Yeah
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Were these human creators worried about the A I stealing their jobs You know that's a great question And actually one of the creative leads said something really interesting He said creative magic comes from people A I can help but ultimately those creative decisions those aha moments still come from human